Blog

22

Nov

2019

Why Chocolate is The Secret to Happiness?

Posted by Harper and Cordon
Why Chocolate is The Secret to Happiness? image

If you think thoroughly, whichever the holiday or celebration is – Christmas, Easter, Valentine’s Day – somehow we always celebrate it with chocolate. A bite into a piece of chocolate, then close your eyes and savor the moment – happiness can be so just easy to achieve! But why?

History of CacaoChocolate consumption goes back at least 4,000 years, to the peoples of present-day Mexico: the Mayans, Aztecs and their predecessors, the Olmec. They roasted the fermented seeds from cocoa pods just like we do today, grinding the roast to a powder which they used to make a chocolate beverage; a cold, foaming drink that was very different from the one we have today. Sometimes to sweeten it, they added honey. The Aztecs also added chili pepper to give the phrase “hot chocolate” a whole new meaning.

How chocolate triggers a positive feeling

If you like to enjoy a piece of chocolate every now and then, you must have noticed that this sweetness makes you happier. You could be in a good mood and that slump from earlier has completely disappeared. But why does chocolate make you happy?

One of the reasons is contained in the basic elements of cacao, the chocolate's main ingredient, which is said to have a mood-enhancing effect. ‘Tryptophan’ is one of them. The body uses it to produce the mood-elevating substance of serotonin – also known as the happiness hormone.


But that’s not the only reason why chocolate makes you happy. For example, our body perceives the fact that chocolate melts in your mouth as very pleasant. This feeling is passed on to our brain and contributes to the production of endorphins. These are natural substances that remove the pain that triggers positive feelings.

We associate chocolate with happy moments

In addition, there is also a psychological aspect of eating chocolate. We often get chocolates as a treat when we were kids. When you enjoy a piece of chocolate, these pleasant moments are unconsciously evoked.

What we eat is more than the eye meets, ‘cause it also evokes memories! These memories are overwhelmingly positive for most people, particularly with chocolate: back in our childhood, chocolate was consumed during happy holidays like Christmas and Easter. Maybe secretly fished out of the cupboard at our grandparents’ house. Or given by our Valentine?

The familiar taste of chocolate reawakens these wonderful memories, producing a nice sense of happiness and making the moment something very special. Chocolate, as you can see, is the perfect comfort food. That's why in your house you always got to have a stock of chocolates. What can we tell... Chocolates are always useful!

No matter how the debate whether the mood uplift caused by chocolate is due to actual particular ingredients in the chocolate or is more psychological in nature, the most important message is: chocolate makes you happy! And stop feeling guilty for eating sweets – just be sure you’re thinking about them as you satisfy your sweet tooth.


We’re passionate about chocolate and we’re looking to make the world a better place. Explore the exceptional flavors from collections of chocolate & confectionery at Harper & Cordon – great as a gift or to share with a loved one or.. simply eat all by yourself. Get yours delivered to your doorstep today here!